The New Cooling Material is Different from Linen

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The New Cooling Material is Different from Linen

Embrace sunny days with the effortless style of a linen shirt. As a popular choice for outdoor activities, linen naturally provides a relaxed yet chic look. More importantly, its exceptional breathability and cooling properties shield your skin from harsh sunlight, keeping you comfortable all day long.

The upgrade to linen is here

With technological innovation, VVC has created a material that redefines summer comfort. It offers the exceptional cooling and breathability of linen, but with a more delicate feel and superior moisture-wicking properties, making it the perfect choice for hot and humid climates.

  • More Comfortable Than Linen: Offers a delicate feel without the roughness of traditional linen.
  • Superior Cooling & Breathability: Actively wicks away sweat to keep you cool and dry, even in hot, humid climates.
  • Effortless Summer Style: A must-have that combines advanced function with a relaxed, casual look.

Experience your own natural air conditioner

VVC's sun-protective apparel redefines outdoor comfort. Our advanced fabric technology is engineered to quickly absorb and evaporate sweat, keeping you dry and comfortable. It actively dissipates heat, giving your skin a cool-to-the-touch feel that's perfect for hot and humid climates. Most importantly, all our apparel meets UPF 50+ standards, ensuring you have reliable protection.

Style meets performance

Outdoor wear is constantly evolving, and so are we. Our shirts are designed to be a classic staple, combining advanced function with an effortless, casual style. Easily pair basic tones like white and brown for a chic look that works for a city commute or a weekend getaway. VVC provides a rich and diverse selection of outdoor wear options, so you're ready for sunny days in summer, autumn, winter, and spring.

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